Registrations for the 25th Exchange

PUT Tourism Exchange is the oldest Croatian B2B tourism meeting, organized in cooperation with the Association of Croatian Travel Agencies (UHPA). It brings together professionals from travel agencies, tourism service providers, hospitality, restaurants, and the tourism board system.

The exchange is held annually in a different Croatian destination and has been successfully organized 24 times so far. The next, 25th edition, will take place from April 9 to April 11, 2025, in Sveti Martin na Muri, hosted by the Tourist Board of Međimurje County.

The partner of this year’s edition will be Terme Sveti Martin.

What to Expect at the Exchange?

In addition to the business segment, whose primary goal is to connect the supply and demand of tourism services and present new offerings, the program includes:

• A business workshop and B2B meeting with key stakeholders in tourism
• Presentations on current trends
• A study tour of the host destination and an introduction to local offerings
• The Simply the Best 2025 award ceremony
• Networking and evening programs in a relaxed atmosphere

All of this makes PUT Exchange a highly valued business event and a valuable study trip for all participants.

Who Participates?

The exchange gathers more than 200 participants, representing over 100 tourism entities from Croatia and neighboring countries, including representatives of tourism boards, travel agencies, hotels, restaurants, and tourism media.

Registration

Registration for PUT Exchange 2025 is open, and you can download the registration form in PDF format from this page.

For information regarding official accommodation, visit the dedicated page.

For additional information, contact us at:

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Phone: +385-99-8196432